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TURN YOUR GOOD IDEA
INTO A GREAT APP
Get Started

YOU HAVE A GOOD IDEA, THATS A GOOD START

Your idea may be good, but our team is f@#king fantastic and we’ll help you turn that good idea into a great idea and that great idea into a fantastic app.

We work with you as your CTO, your development team and your startup advisors. We'll walk you through every step of the startup journey, from extending the initial idea and creating a detailed plan on how to tackle the project, to prototyping, to an MVP ready for your first batch of users and all the way up to a polished, scalable and highly resilient app ready for anything your marketing plan can throw at it.

Plan to next move development in-house? Not a problem, once everything is up and running we’ll help you find talented staff, implement control systems and smoothly transition all knowledge and responsibilities to your team.

THE FLOW

Build, Measure, Learn, Repeat.

"Good enough never is"

As a creator nothing you make will ever feel good enough; and if it does it means you learnt nothing new making it. Which is why, instead of chasing perfection, our flow is about the continuous deployment, measuring, learning and improving of everything we make. We use data and sciences, not hunching and feelings, to zone in on what really matters to the end users and what will have the biggest impact.

The flow is simple, but highly effective and there’s only 3 steps to follow, repeatedly;

  • Build something and immediately push it out to be used by as many people as possible. It doesn’t matter if it’s perfect yet, what matters is its out and being used.
  • Measure performance, usability, uptake and other data points to see how well it is performing. Get all the feedback you can.
  • Learn by analysing the data, listening to the feedback and determining what worked and what didn’t. Use this new knowledge to readjust anything in the plan that now needs readjusting and go back to the build step.

The flow is a corner stone of lean start-ups everywhere, providing you with an incredibly powerful way of working and many benefits including quick time to market, the ability to rapidly and continuously realign your product with market and user demands and allowing you to focus on just the features that will provide the largest growth.

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All information is treated in the strictest of confidentiality. For more information on our implicit NDA please click here.

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